Adobe® Digital Index

Rise of the tablets.

Learn how tablets are changing the way your customers engage you online. Download now ›

How tablets are catalyzing brand website engagement.

Adobe Digital Index analyzed 23 billion visits to over 325 websites from around the world to understand how tablets are changing how consumers engage with brand websites. The analysis shows that consumers strongly prefer tablets over smartphones for browsing, forecasts when tablet traffic will surpass that of smartphones, and explores whether tablets will surpass PCs as the device of choice for brand website visits.

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Download this report to learn:

  • How tablets and smartphones contribute to overall website traffic
  • How tablet usage varies across industries and countries
  • Why brands can no longer treat tablet visitors the same as PC and smartphone visitors