Gartner’s report affirms the key role of web content management as part of a larger digital marketing strategy for engaging and serving customers/citizens.
In this November 2011, must read Gartner Magic Quadrant for WCM, analysts evaluate technology providers based on their ability to execute and completeness of vision. "Enterprises expect Web content management to provide measurable business benefits, not just to improve productivity. Therefore, many enterprises must look for new WCM offerings. This Magic Quadrant evaluates the key vendors within this new context."
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