Product Listing Ads (PLAs) are more than just a new ad format on Google. They are transforming search marketing with their rare combination of high volume and profitable efficiency, and they are no longer free. Now that Google has moved all product listings to a CPC model, search marketers need to move quickly to capitalize on this new opportunity.
Adobe® AdLens™ can show marketers how to create, manage, and optimize PLAs through a single interface. In this session, learn how to:
Complete the form to the right to view the webinar and download the Google PLA whitepaper.