See how innovative companies use the Adobe® Marketing Cloud to drive results
U.S. Bank is a data rich organization. The company welcomes a million visitors to its website every day, 80% of whom are repeat visitors. U.S. Bank wanted to bring together all of its customer data to develop a clearer picture of who its customers are and to deliver more relevant products and offers. With Adobe solutions, U.S. Bank has achieved amazing results, including: a 100% increase in lead conversion, the ability to create more personalized experiences, and a strengthened engagement by gaining new insights into the impact and activities of customers activity on mobile and internet platforms.