Compiling the latest quantitative research and in-depth interviews, this new report from Forbes and Adobe breaks down how successful senior marketing executives integrate apps into their marketing.
Find out how apps can engage consumers and employees — from influencing purchasing to the role of content marketing within apps, to how companies are driving internal efficiencies through apps. Discover how leading companies are marketing and promoting their apps. Plus, see what metrics industry leaders are using to determine success.
Fill out the form to download the report now.